About the Client
Chain Breakers Gym is a faith-based non-profit gym located in Leitchfield, KY. They offer the gym to their community for free, and their focus is serving the underserved and underprivileged youth.
They even sponsor their committed athletes, called Chain Breakers, and take the team to powerlifting competitions to compete, covering their entry fees, meals, hotel stays, and equipment.
Several Chain Breakers have gone on to break many state and national records, under the coaching and guidance of owner, coach, and fellow powerlifter Robert McKinzie. In addition to breaking fitness goals, many Chain Breakers are transformed in their mind, life, and faith too.
Chain Breakers needed a website to increase awareness about their gym and their mission to serve others. They also needed a way to accept donations online to continue to support the gym and its sponsored athletes.
Their new website achieved exactly the goals we set out for it. Within the first day of the launch, they received two donations, plus an inquiry from two young men interested in visiting the gym and working out.
Visitors of their website can learn more about what the gym is all about, what it means to become a Chain Breaker, how to get started, and how to donate.
The testimonials section is powerful, featuring 5 current and former Chain Breakers, both men and women, who were impacted by the gym in different but profound ways.
It is our hope their organization continues to thrive and serve the youth in their community, breaking the cycles of poverty through faith, fitness, and life goals.